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"RealName" on Altavista - oh boy! whats this?
From Brian on 11 May '98
I don't know how new this is, but has anyone seen the "RealName" listing that posts as #1 on all Altavista search returns? Looks like Altavista has found a way to sell keywords. $40 a pop for an anual contract to own a keyword that returns at the top and is a direct link to the "keyword owners" site. Any thoughts?

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