>Does anyone have any usefull contacts, advice
>or warnings about promoting websites from
>non-web sources, e.g. papers, radio, magazeens
>etc. etc. etc...
>All help greatfuly recieved
I was recently discussing this with a friend of mine and he told me that he randomly picks people from the phone book and mails them a paper. He told me that for every 20 or so people he mailed, one or two signed up. I found those numbers to be amazing! The service he is offering is web hosting. I found it hard to believe that 1 or 2 out of 20 random people would be interested in web hosting, but I suppose it's possible. I guess this would only work if your product or service is interesting enough to warrant random mailings.
And as for postage costs. He said it costs him around $6.50 for 20 mailings, so it easily pays for itself if he gets even one person to sign up.
Personally, I don't think I would do it just yet, because I don't think I would get the same responce. But I thought I would post the idea anyway.