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Sponsorship/advertising revenue from e-letters and lists
From Murray Hancock at Fourleaf.com: Where Internet Deals Are Made on 01 January '98 at 10:04
I am doing a bit of New Year planning - does anyone know of any good sources of info on rates, or actual experiences with these? All I really know is that you can buy ads on opt-in lists for 15c ($150cpm) and that Red Herring charges $5,000 (but does not seem to get any takers) for an ad in its weekly e-letter that goes to just under 50,000 ($100cpm). I am going to post to the I-Sales discussion list, but any other ideas?


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