deadlock Message Board
[ February Full List | Reply ]

3rd Party Ad Serving
From James at Inspiring Technologies on 12 Feb '01
I'm interested to know peoples opinions on third party ad serving. Our company has invested in a third party ad serving facility, DoubleClick(DART), as yet most of our advertisers still seem unconcerned about the differences between a third party system and an inhouse solution.

I'd like to know whether as a general rule people take the word of the publishers stats or only trust their own traffic reports from products such as webtrends?


Reply to this message

Required Details
Your name:

Optional Details
Home page title:
Home page URL:
(if you'd like to receive automatic replies by email)

Your Message