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Re: Hit to sales ratio
From Darryl on 1 March '99
replying to Hit to sales ratio posted by Masood Faisal

I believe the standard for real world advertising applies to the internet. Say for example you send out 1000 flyers, you would expect a 1-2% return. So if get 1000 hits through banner Ads, then you could expect around 10 or so to buy. Search engine traffic may have a lower return. Plus it all depends on what you are offering and are you competitvely priced.

Just get a lot of specific traffic to your site and then it's up to your site to do the rest.

Hope this helps.

>Is there any hit to sales ratio on online stores which sell Computer Hardware and Software




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