deadlock Message Board
[ March Full List | Reply ]

Re: At wits end for traffic
From Deb on 9 March '00
replying to At wits end for traffic posted by Stephanie

I think it has to do with the content (i.e. many people have 'police'
type blocker's' on their computers to keep their children from porn
sites. I'm sure some of the text on your site prohibits it from being
viewed on many machines...

Face it, either it's tasteful lingerie or it's Fredericks of Hollywood
in which case you need to appeal to a whole nother audience. I think
your being inbetween the two is what's the problem marketing-wise.

Check out Victoria Secrets on-line and notice how they manage to evoke
the same effect without the verbage which would get them blocked out...
I think if you want to appeal to a certain audience you can get them
through adult site links, etc. If you want a more 'mainstream' clientel
you need to go over your text with an eye to using words like slinky,
instead of sexy...one will pass the 'police' software test, the other
won't.

Just my initial quick thoughts on the subject...

Deb




Reply to this message

Required Details
Your name:
Subject:

Optional Details
Home page title:
Home page URL:
Email:
(if you'd like to receive automatic replies by email)

Your Message