Even Martha Stewart get right to the point|
From Jeff at Ackley Uniforms
on 22 Jan '00
replying to Re: Welcome to as part of title posted by CyberEye®
>>I read quite a while ago that statistics showed web site with "Welcome to"
>>written at the top were often more popular and help to get the user
>>trust you. I don't remember where I read it, but I'm sure it was a
>If you want that to be the first line Indexed by some engines, and want to waste your time and do this wrong, then "Welcome" is the way to go. However, if you are selling, say, Web Site Promotions, then make "Web Site Promotions" your <Title, and also the first word(s) in your <Keywords List, and the first word(s) of your <description, and your first <H1 headline, and the first word of your <Text on the page. Later on you can do all the happy :) stuff. However the main objective is get TRAFfic, not have a haPpY SiTe. What's the point in having a haPpY SiTe, if nobody can FINd it, right? Cheers.
While titling a page with "Welcome to..." might give some people a
warm/fuzzy feeling about the site, I was unable to find a major site
that didn't get right to the point.
Here are some "titles" from major sites including
one expert on warm/fuzzy stuff.
Amazon.com-Earth's Biggest Selection
Ebay-Your Personal Trading Community
Martha Stewart Living
deadlock Design [I never noticed that deadlock is always in lowercase.
Anyone know why?]
I expected Martha to have something like "welcome to my comfortable
website-I can show you how to make one from leftovers. Care for some