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Re: & Symbol in Company Name
From Jim on 22 Jan '99
replying to "&" Symbol in Company Name... What to Do? posted by Eric

First of all, is your company name a keyword? Is your brand name so strong
that people are going to be searching for it? Admittedly I'm not american,
but I've never heard of it.

If this is the case, then BB&T will be fine in your META keywords, but
strictly speaking that character should be converted to an HTML special
character if you're putting it in the body of your page, so as a keyword
it becomes very iffy.


If a user knows your URL they won't need to search for it, so you
don't need it in your META tags(!)

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